DARIA BIRYUKOVA
Daria describes herself as a big dreamer, enthusiast and humanist with a great feeling of responsibility. In her opinion each well designed product needs to have an interesting story behind it that can only be told with deep discovery and research. She says that a good product is not anymore just an object, it is the way how we represent ourselves, our lifestyle and a message that we show. For Daria as a designer rethinking every day’s habits, attitudes and needs, imagining and creating a new story, is the way how she sees modern design. She likes to see things from a different perspective, analysing the value of cultural differences and cultural ingenuity that can bring very interesting aspects in product development and make it much clearer and friendlier for people.
www.biryukovadesign.com
JACK BROEDERS
Jack Broeders is a graphic designer, specialized in interaction. He graduated from the university of Delft in Industrial Design Engineering. He worked for several design companies in the fields of web and graphic design and founded his own studio in 2009. Since then he has been busy with a variety projects that require a mixture of different design disciplines like visual branding, illustrative work, animations, interaction and web design.
JOCHEM WILSON AND THAMAR VERHAAR – PANTON
Panton is a design studio for health care, with the aim to improve people’s health through design and design thinking. For instance, Panton design clever medical appliances, e-learning courses, easy-reference process cards and instructive films. Their design approach provides unexpected insights and surprising solutions. Jochem Wilson, User interaction designer, and Thamar Verhaar, industrial designer, work together with health care professionals and patients to make health care more effective, more comfortable and safer. The user’s perspective is the starting point, together with user’s they aim for human cantered designs.
www.panton.nl
GEMMA KOPPEN AND MIRABELA JURCZENKO
kopvol – architecture & psychology
a crossbreeding of exact science and creative design
From the early beginning in 2008 Kopvol developed a common language and methodology to make transdisciplinarity feasible and workable. The book ‘Die Erkrankung des Raumes (Sickness of Space) – Space perception in the state of physical infirmity and its significance for architecture’ (Munich, 2011), is now considered a standard in architecture-psychology. Kopvol’s design work is a consistent approach of architecture through the psychologically interpreted needs of the user of a specific facility.
conflicting priorities of evidence-based design and healing architecture
One of kopvol’s main focuses is Health Care Architecture. Kopvol design, plan and survey health care facilities in whole Europe aiming to support healing and health of patients and staff through architecture. The development of ‘Qualitative Building Concepts’, user analysis and –workshops as well as evidence-based design are central modules of this work.
www.kopvol.com
RUN CLUSTER - Room for development, Upgrowth and Normality 